“Jordan, a basketball icon”
Jordan was founded in 1985, the year in which the Jordan 1 went on sale, an object of desire among lovers of streetwear. It would not be until 1987 when the mythical silhouette of the "Jumpman" began to decorate this legendary basketball shoe.
The Jordan 1 was succeeded by the Jordan 2 and so on until today. There are more than 32 generations of Jordan shoes, which testifies to the success and good quality of one of the most legendary sports brands on the scene.
Michael Jordan continues to be a fundamental character in the design of the sneakers in this firm. The basketball star not only collaborates in the development of the collections, but also perfectly represents the image projected by the brand: top quality basketball clothing with a retro air and 100% functional.