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Pleasures Now is not just a brand. Its "a mood, an emotion, an altered state of being". The Los Angeles based streetwear brand...

Pleasures Now is not just a brand. Its "a mood, an emotion, an altered state of being". The Los Angeles based streetwear brand was founded in 2015 by Alex James. Pleasures takes feelings from the past and translates them into visual, cerebral, and wearable expressions. Its known for the punk, grunge and frequently controversial designs that are seen on their t-shirts and hoodies.